When to Quit a Business
It is undeniable that a lot of business stops their operations because the income from the business is no longer enough to sustain the expenses it incurs. In some cases though, you can also see several businesses cease operations even when it generates enough income simply because the business owner had decided to get involved in another business. And in some even rarer cases, the business stops operations because there was an offer from the competitor to buy out the shares so that they will become the market leader. If you do encounter this situation, it is important to conduct a cost-benefit evaluation about whether the offer is financially viable.
There are still many other reasons why a business ceases to operate but in a franchise business, the reason for quitting is usually quite common. Some of the reasons that franchise owners cite is the high cost of the royalty fee they have to pay together with the cost of doing the actual business. In addition, there are the overhead expenses, the rental fees, the salary, and the miscellaneous expenses a franchise has to deal with. And while other businesses encounter the same problems, a franchise usually incurs more expenses because they have to buy the products they sell from a specific source; this limits their ability to take advantage of cheaper alternatives.
Another reason why a franchise business may cease is that the product or service they might be selling is already of trend. For example, there are cases when a particular kind of food suddenly becomes popular because of the uniqueness of its shape but there is the possibility that the customers may lose interest once the company stops creating new offerings.
However, despite the challenges you have to face in a franchise business, it is important to remember that the essential characteristic of a businessman is perseverance. You should take note that in some industries, you will have to sustain losses in the first few years of operations before you can enjoy profits. So you need to take this into consideration also before you decide to close your business. But if despite your best efforts, your business still continue on its downward trend, then you obviously have no choice but to cut your losses and hope you can get back your capital upon liquidation.
But the failure of one business should not discourage you from seeking out other business opportunities because this will hinder you from success. You should just count these failures as the price for experience so that you will know what to do the next time you encounter these problems. Because definitely, going into business is a worthwhile endeavor that will enable you to realize your potential while deriving profit at the same time.
Together we shall win,
Adesegun Akitoye
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